Introduction

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B.lief GmbH
Effective Date: 20.05.2025

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B.lief GmbH (“B.lief”, “we”, or “us”) provides consulting services and training in the areas of strategy, stewardship, sustainability and family governance for private and public companies, private clients as well as non-profit and similar organisation. 

 

While operating its website and performing its activities, B.lief is committed to ensuring the privacy and protection of your personal data.

 

This Privacy Policy explains how we process your personal data when you interact with us or use our website.

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We handle all personal data in accordance with the Swiss Federal Act on Data Protection (FADP) and, where applicable, the EU General Data Protection Regulation (GDPR).

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1. Who operates this website

The website and all its contents are operated by B.lief.

​Responsible for data processing is:

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Juliana da Silva Barbosa
B.lief GmbH
c/o Juliana da Silva Barbosa
Pfruendmattstrasse 36

CH-8932 Mettmenstetten

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Email: juliana.barbosa@b-lief.ch
Website: https://www.b-lief.ch/

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2. What personal data are collected?

“Personal Data” refers to any information that identifies you or that we can link to you, which is collected through the use of this website or the performance of our activities.

 

The types of data we may typically collect include:

• Contact Information: name, email address, phone number, and postal address.

• Professional Information: job title, company name, and business contact details.

• Usage Data: IP address, browser type, device information, and usage data related to website visits and interactions.

• Financial Information: for clients and service partners, we may collect bank account details or other financial data necessary for billing and payment processing.

• Communications: any information you share with us through our website, email, or other forms of communication.

• Any additional information voluntarily provided in communications, meetings, or forms​.

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3. How do we collect personal data?

We collect your personal data when you interact with us directly, such as when:

• You contact us via email, contact form, or telephone.

• You request information or subscribe to our newsletter.

• You attend meetings, events, or webinars hosted by us.

• You provide us with your business card or professional profile.

• You use our website, in which case technical data is collected automatically.

We may also collect data from public sources such as LinkedIn, company websites, or business directories, where relevant to our relationship with you. 

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4. How do we use your personal data?

We use your personal data primarily to maintain and develop our professional relationship with you. This includes:

• Responding to your inquiries.

• Providing and managing our consultancy services.

• Sending you newsletters, updates, and event invitations.

• Conducting client or service partners onboarding, due diligence, and engagement management.

• Improving our services and website functionality.

• Complying with legal or regulatory obligations.

We do not sell your data or share it with third parties for marketing purposes. We may share your personal data with Legal Authorities. When required by law or to protect the rights, property, or safety of B.lief GmbH, our clients, or others.

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5. What is the legal basis for processing data?

We process your personal data based on the following legal grounds:

• Your consent, where applicable (e.g. for forms submitted, newsletters or event participation).

• Performance of a contract, or steps taken prior to entering into a contract with you.

• Compliance with legal obligations, such as anti-money laundering or tax regulations.

• Legitimate interests, such as maintaining business relationships, improving services, and managing our internal records, without overriding your privacy rights.

Where we rely on legitimate interests, we ensure that these interests are balanced against your fundamental rights and freedoms.

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6. Cookies

Our website uses cookies – small text files placed on your device when you visit www.b-lief.ch or open our marketing emails.

We use cookies, including third-party cookies from Google Analytics Inc., to:

• Improve our website's performance and user experience.

• Gather statistical data on website interactions (e.g., sessions, time spent, popular content, demographics, browser/device types).

• Support our online marketing efforts.

Some cookies are temporary "session cookies" and are automatically deleted when you close your browser. Others are "permanent cookies" that remain on your device for a set period, allowing us to recognize your browser on future visits and measure our website's reach. Permanent cookies may also be used for targeted marketing.

You can disable or delete cookies in your browser settings at any time, but doing so may limit the functionality of our website.

Where required by law, we will obtain your explicit consent before using cookies.

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7. Where is your personal data stored?

B.lief GmbH is based in Switzerland, and we aim to process and store all personal data on servers located in Switzerland or the European Economic Area (EEA). In limited cases, data may be processed or accessed outside of these jurisdictions, but only where adequate protections (e.g. EU standard contractual clauses) are in place to ensure data security and legal compliance.

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8. How long do we retain your personal data?

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected or to comply with applicable legal obligations. Once your data is no longer needed, it will be securely deleted or anonymised.

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9. Data security

We implement appropriate technical and organisational measures to safeguard your personal data against unauthorised access, loss, misuse, or alteration. However, please note that no method of data transmission over the internet is completely secure, and we cannot guarantee absolute security.

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10. Your Rights

You have the right to:

• Right to Access: you can request access to your personal data and obtain information about how we process it.

• Right to Rectification: you can request correction of inaccurate or incomplete personal data.

• Right to Erasure: you can request the deletion of your personal data, subject to certain conditions.

• Right to Restrict Processing: you can request restrictions on the processing of your data in certain circumstances.

• Right to Data Portability: you can request that we transfer your data to another data controller in a structured, commonly used format.

• Right to Object: you can object to the processing of your data based on legitimate interests or direct marketing.

• Right to Withdraw Consent: if we rely on your consent to process your personal data, you have the right to withdraw your consent at any time.

To exercise these rights, please contact us using the details below. You also have the right to lodge a complaint with the Swiss Federal Data Protection and Information Commissioner (FDPIC) or the relevant supervisory authority in the EU.

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Contact us

If you have questions or concerns about how we process your personal data, or if you wish to exercise your data protection rights, please contact:

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B.lief GmbH
Email: juliana.barbosa@b-lief.ch
 

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